LosJoCos Gallery Proudly Presents
“PETER GRECO’S DIVINE WRITE”
An Exhibition of Works by Peter Greco Featuring a Collection of the Manuscript Leaves of Gonza Spalato
October 1st – October 16th, 2016
FOR IMMEDIATE RELEASE: (Los Angeles) LosJoCos Gallery is proud to present “Divine Write” the first solo exhibition from acclaimed street artist and typographer, Peter Greco. The opening reception will be held from 7-10pm on Saturday, October 1, 2016 and will run through October 16, 2016 at LosJoCos Gallery, 725 Kohler Street, Los Angeles, CA 90021.
Peter Greco is considered of one of America’s most experienced practitioners in the art of traditionally inspired, typography and handcrafted lettering. His continuous exploration and passion has enabled him to reach beyond design into the realm of fine art. Greco’s signature Toltec murals have become a staple around the Los Angeles street art scene. His graphic design background and lengthy study of historical alphabets combine present day graffiti with tribal imagery. Words, symbols and abstract markings are utilized to generate curiosity, challenge perceptions and encourage the viewer to look deeper for hidden messages.
Within “DIVINE WRITE”, Greco exhibits for the first time a collection of the manuscript folios of the Renaissance Mystic, Gonza Spalato. Hidden, feared and forgotten for centuries, these pages reconstruct and illustrate the life and thought of this previously unknown figure. That which emerges a legendary tale of peril and transformation expressed through symbolism, calligraphy and art. Beyond all conventional frames of reference, the content of this collection penetrates the heart of the mysteries of our being.
ABOUT THE ARTIST
Peter Greco has become “TOLTEC” (Man of Knowledge), the unparrelled and supreme master warrior of typographic art in the history of the world. As TOLTEC, the Calligraffitti King, he rules the streets as rightful overlord and exemplar. No other “writer” can dare claim his level of hard-won credibility, depth of commitment, expertise, passion or power. To view Peter’s artwork is to witness a fierce form of honor and lost nobility hidden but innate in all human souls. For TOLTEC, creating art means warring against ignorance, where letters stand in pride for what is best in society and us. His writing is a battle of life and death, each stroke a flash of the sword that fosters hope, glory and wisdom for the benefit of all beings.
After graduating from New York’s School of Visual Arts in 1977, Peter Greco worked for International Typeface Corporation’s Photo-Lettering, designing alphabets, composing and editing type. He relocated to Los Angeles in 1979, where he has resided ever since. His successful freelance career includes projects for: CBS Records, Motown Records, Warner Bros. Music The Los Angeles Times, NBC Television, Universal Pictures, Paramount Pictures, 20th Century Fox, Disney Corporation, Sony Pictures and Lucas Film. Peter has received awards of excellence from: The NY and LA Type Directors Club, Society of Illustrators, Print Design Annual, and Graphis International. While residing in the LA arts district he was a founding member of the Downtown Artists Development Association and the Concerned Artists Action Group. His work has been exhibited in various art galleries in the Los Angeles area. For the past eight years he has been an instructor of Expressive Typography at Art Center College of Design in Pasadena, where he also teaches a calligraphy workshop.
LOSJOCOS GALLERY is a contemporary fine art gallery located in Los Angeles’ Arts District. The newly remodeled 5000sq ft. gallery sets precedence in the area representing emerging and mid-career artists selected for their impactful visual communication.
INSTAGRAM: @losjocos @petergrecoart
LosJoCos Gallery 725 Kohler Street, Los Angeles, 90021
October 2016 hours: Sat-Sun from 2-7p and by appointment
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